Victoria's Secret 2024: A New Era of Body-Positive Fashion

Celebrating Diversity, Inclusivity, and Beauty in All Forms

The highly anticipated 2024 Victoria’s Secret Fashion Show made a dazzling return, redefining beauty standards in an inclusive, body-positive spectacle that transcended its previous image. After a four-year hiatus, the show came back with a powerful statement, underscoring the evolution of Victoria’s Secret from a brand once synonymous with exclusive, bikini-focused fashion to one celebrating a broad range of body types, ages, and styles. The highlights of this year's show included groundbreaking appearances by legendary supermodels, plus-size icons, and diverse performers—all showcasing that beauty truly knows no bounds.

A New Vision: Celebrating Beauty in Every Form

This year's Victoria’s Secret Fashion Show took an inspiring step forward, not only celebrating various body types and ethnic backgrounds but also promoting age inclusivity with a roster of legendary models.

Among the iconic supermodels who graced the runway were Kate Moss, Tyra Banks, Eva Herzigová, Carla Bruni, Alessandra Ambrosio, Doutzen Kroes, and Joan Smalls. These industry icons, some of whom have walked for the brand since the early 2000s, brought a sense of timeless beauty and elegance to the runway, proving that age has no bearing on style or glamour. Their presence was a celebration of enduring influence, showcasing the message that confidence and beauty only deepen with time.

Kate Moss makes her comeback at the 2024 Victoria's Secret Fashion Show

Eva Herzigová aged 51 at the 2024 Victoria's Secret Fashion Show

Carla Bruni, aged 56 at the 2024 Victoria's Secret Fashion Show


Tyra Banks, a VS icon makes her comeback at the 2024 Victoria's Secret Fashion Show

Inclusivity Shines on the Runway: A Diverse Cast and Bold Performances

A defining moment of the 2024 show was the presence of plus-size model Ashley Graham, a vocal advocate for body positivity and a symbol of beauty in all sizes. Graham’s powerful walk reminded audiences everywhere that every woman deserves to feel empowered, sexy, and celebrated in her own skin. Her appearance was a historic moment for Victoria’s Secret, demonstrating the brand’s new direction toward body inclusivity.

Ashley Graham at the 2024 Victoria's Secret Fashion Show

Ashley Graham at the 2024 Victoria's Secret Fashion Show

In addition to a richly diverse group of models, the show featured all-women musical performances, with Korean pop sensation Lisa from BLACKPINK leading the lineup. Lisa’s electrifying performance emphasized the show’s multicultural appeal, reflecting a global perspective on beauty and style. Iconic performer Cher also took to the stage, adding another layer of inclusivity by representing beauty at all ages. Cher’s powerful presence underscored that confidence, talent, and charisma are ageless qualities.


All female lineup, Lisa from BLACKPINK performs at the 2024 Victoria's Secret Fashion Show


All female lineup, Cher performs at the 2024 Victoria's Secret Fashion Show

More Than Just Lingerie: A Shift to Fashion-Forward Collections

Historically known for its emphasis on lingerie and bikinis, this year’s show took a broader approach, incorporating a range of styles that highlighted the versatility and wearability of the brand’s new collection.

Figure-flattering bodycon dresses, bralettes, high-waisted bodycon skirts, and intricate bodysuits dominated the runway, reflecting the brand’s pivot to an array of fashion-forward options. The inclusion of structured bodycon dresses and stylish bralettes provided a fresh perspective, moving beyond bikinis to showcase pieces that are just as at home on a night out as they are on the runway. The styling of these pieces illustrated that Victoria’s Secret is more than a lingerie brand—it’s an evolving fashion house catering to every woman’s wardrobe, celebrating body confidence beyond swimwear.

Barbara Palvin walks the 2024 Victoria's Secret Fashion Show


Behati Prinsloo walks the 2024 Victoria's Secret Fashion Show

A Turning Point for the Fashion Industry

The 2024 Victoria’s Secret Fashion Show was a landmark event, one that set a new standard for inclusivity, diversity, and age representation in the fashion industry. The return of supermodels like Kate Moss and Tyra Banks symbolized the importance of honoring legacy, while the presence of performers like Lisa and Cher showcased a celebration of beauty across generations and cultures. With a collection that included bodycon dresses, high-waisted skirts, and bralettes, the show redefined Victoria’s Secret’s image, proving that the brand is now a true advocate for fashion that empowers all women.

This transformation not only marks a shift for Victoria’s Secret but also serves as a beacon of change for the broader fashion industry. The focus on body inclusivity, diverse representation, and wearable fashion for all ages resonates deeply with today’s audiences. In celebrating beauty that spans all backgrounds, shapes, and ages, the Victoria’s Secret Fashion Show 2024 sends a powerful message: confidence, self-expression, and style are universal and belong to everyone.

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